Liaisons Gallery

A more modern ecommerce website for a gallery ready to grow online

Liaisons Gallery already had a website, but it no longer reflected the standard of the business or the way customers expected to browse and buy online. The site had been in place for several years, but it was not performing as well as it could in search, and the shopping experience needed to feel clearer, smoother and more up to date.

For a business built around visual products, the website had to do more than simply list items. It needed to give customers confidence, make products easy to explore, and support online sales without making the buying process feel complicated.

What the client needed

The client wanted a refreshed ecommerce website with a more modern design, stronger search visibility and a better experience for customers using the site on mobile devices. They also needed the flexibility to showcase customisable products properly, so visitors could understand their options before making a purchase.

The project was not just about improving how the website looked. It was about making the online shop easier to use, easier to manage and better structured for both customers and search engines.

What we delivered

Expand Digital Media redesigned the website with a mobile-optimised ecommerce experience at the centre of the project. The new design gave the gallery a cleaner, more professional online presence while making the storefront easier for customers to browse, understand and use.

We improved the user interface, refined the product presentation and added support for customisable products, helping customers make more informed buying decisions. Alongside the design and ecommerce improvements, we strengthened the website’s SEO foundations, including rich snippet markup to help the site communicate more clearly with search engines and improve how key information could appear in Google search results.

The result was a more modern, usable and commercially useful website that better supported the way Liaisons Gallery wanted to sell online.

Client feedback

Andy did an awesome job with our website! It’s not just pretty to look at, but it’s also super easy for our customers to use. We’ve even seen more sales since the new design! He really listened to what we wanted and made the whole process a breeze. If you need a great website without all the technical jargon, definitely go with Expand Digital Media

Gallery