Local SEO is becoming increasingly important for businesses everywhere. If your customer base is predominantly in specific identifiable areas, rather than internationally-based, local SEO services are what your company should be focusing on.
Accelerated Mobile Pages, is a Google initiative which will be a solution to the most challenging problem of mobile web-speed. Slowness is not only a UX issue but also minimizes the rates of conversion and tampers with accessibility through excluding the users with the slower internet connections. AMP was launched with a focus of allowing publishers to come up with mobile-optimized content once, as well as make it load spontaneously.
When shopping for the perfect web hosting for you (not the best website hosting for everybody else), you will be bombarded with terms and features that you will have seldom encountered in your everyday life. From FTP to backup, we will explain to you the jargon used and what to look for when you are in the process of acquiring a new web hosting package.
One of the most difficult things about Search Engine Optimisation (SEO) is keeping on top of the constant changes and figuring out what is and isn’t effective at any given time. Because things change so quickly, you often find that what may once have been common practice, could have the complete opposite effect today.
We all want our websites to rank highly on search engine results and we have touched on some of the ways you can achieve this in previous articles. The slight spanner in the works is that the advice is always changing and the goalposts always shifting. However, what it all ever really comes down to is that ‘you are what you EAT’.
Content is king they say. This has never been as true as it is when you are talking about web content. There is so much information available on the web these days that people expect information to be unique, timely and relevant.
Building a website and putting it out there is just the first step. Doing that and nothing else would be kind of like letting someone loose into a vast jungle with no map, directions or means of communicating. Unless you know their precise location you’ll never find them again, and it’s highly unlikely that anyone else will either.
If you’ve started dabbling in search engine optimisation for your small business website, you might have considered pay per click advertising. Although there are some basic measures you can take to improve your website presence and where it features on search engine result, it’s sometimes worth implementing a pay per click campaign.
Your domain name impacts how easily your website can be found, your performance in search results, your branding, online marketing, social media results and everything else in between – so choose wisely!
If you follow our blog, then hopefully by now you’re a bit more familiar with the basics of SEO and how it can help your website, and therefore your business.
Are you ready to take it to the next level?