Search engine optimization, when done correctly, can take a lot of work. This is why so many people are so eager to take shortcuts.Fortunately, there are some tasks that don’t require as much effort, compared to tasks like link building, yet still yield significant gains.I’m a big fan of efficiency, so I love tactics that deliver a greater return on my investment of time and/or money.In this article, I’m going to explain five of these tactics which are easy to execute successfully but can deliver powerful results.
Schema is simply a markup that will help major search engines become smarter by feeding them data in a structured manner. It’s like feeding chopsuey to a 10 year old kid and asking that kid to identify each vegetable – it’s really tough (and not just because kids don’t like veggies!). But if you identify each vegetable to the kid, what it’s for, and then feed each one individually, the kid would be able to identify the veggies much easier.
Customer reviews form an integral part of the promotion of any online business. Customer reviews actually form a part of word-of-mouth advertising as the consumers offer information to other consumers.
We have witnessed significant growth in the eCommerce industry over the recent years. Now merchants are moving forward to utilize the modern technologies to bring more diversity to their businesses. In the realm of tough competition among multiple eCommerce platforms, staying ahead among others require keen knowledge of the new trends that are evolving in the industry. An initial implementer surely will have leverage among others in the form of leads.
Accelerated Mobile Pages, is a Google initiative which will be a solution to the most challenging problem of mobile web-speed. Slowness is not only a UX issue but also minimizes the rates of conversion and tampers with accessibility through excluding the users with the slower internet connections. AMP was launched with a focus of allowing publishers to come up with mobile-optimized content once, as well as make it load spontaneously.
When shopping for the perfect web hosting for you (not the best website hosting for everybody else), you will be bombarded with terms and features that you will have seldom encountered in your everyday life. From FTP to backup, we will explain to you the jargon used and what to look for when you are in the process of acquiring a new web hosting package.
Content is king they say. This has never been as true as it is when you are talking about web content. There is so much information available on the web these days that people expect information to be unique, timely and relevant.
Your domain name impacts how easily your website can be found, your performance in search results, your branding, online marketing, social media results and everything else in between – so choose wisely!
If you follow our blog, then hopefully by now you’re a bit more familiar with the basics of SEO and how it can help your website, and therefore your business.
Are you ready to take it to the next level?
If you run a small retail business but you haven’t yet created an online shop – or ecommerce site – you might be wondering whether to take the plunge.
No matter what you’re selling, you have probably noticed that many retail businesses around you now offer customers the option to buy online and if you don’t join them, you could be selling yourself short. And that means missing out on customers, sales and importantly, profits.